Solving model problems or creating something the world didn’t know it was missing relies heavily on Harlow’s third drive, a model he calls the Intrinsic Motivation Principle of Creativity–which holds in part: intrinsic motivation is conducive to creativity, controlling extrinsic motivation is detrimental to creativity.

This quote comes from Daniel Pink’s book Drive: The Surprising Truth About What Motivates Us. I just recently started reading this book and I am completely captivated. The book is seemingly a follow up to his last book, A Whole New Mind in which he explains why right brained, creative people will “rule” the future.

I have had issue with work, specifically finding motivation to do work, for a while now. I’m only a few chapters into this book and already Pink has helped to open my eyes to what really motivates good work.

Here is an RSA Animate vid featuring Pink synthesizing his latest book.

Tags:creativityDaniel Pink- DriveMotivationRSA Animate