The designer is a visually literate person, just as an editor is expected by training and inclination to be versed in language and literature, but to call the former an artist by occupation is as absurd as to refer to the latter as a poet. — Douglas Martin This quote really does get to the…
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Douglas Martin
Everyone makes design decisions
Questions about whether design is necessary or affordable are quite beside the point: design is inevitable. The alternative to good design is bad design, not no design at all. Everyone makes design decisions all the time without realizing it—like Moliere’s M. Jourdain who discovered he had been speaking prose all his life—and good design is…